{"id":9065,"date":"2024-01-12T01:37:00","date_gmt":"2024-01-12T01:37:00","guid":{"rendered":"https:\/\/nichetwins.com\/?p=9065"},"modified":"2024-03-08T01:42:36","modified_gmt":"2024-03-08T01:42:36","slug":"our-greatest-weakness","status":"publish","type":"post","link":"https:\/\/nichetwins.com\/our-greatest-weakness\/","title":{"rendered":"#45 | Our greatest weakness."},"content":{"rendered":"\n

I’ve personally been working on Stay New England since June of last year.<\/p>\n\n\n\n

Yesterday I hit publish on post number 14.<\/p>\n\n\n\n

14 posts…total.<\/p>\n\n\n\n

Does that surprise you?<\/p>\n\n\n\n

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That’s about 1 post published every 2 weeks.<\/p>\n\n\n\n

I did something similar with my first niche site that went on to earn over 7 figures in profit.<\/p>\n\n\n\n

I published 45 total posts during the first 18 months.<\/p>\n\n\n\n

Again, that’s about 1 post published every 2 weeks.<\/p>\n\n\n\n

Assuming my average post is about 1250 words long, that’s just 90 words a day.<\/p>\n\n\n\n

You could write 90 words a day, couldn’t you?<\/p>\n\n\n\n

For reference, this is the 100th word of this intro.<\/p>\n\n\n\n

Seems incredibly achievable.<\/p>\n\n\n\n

Yet most don’t \/ won’t.<\/p>\n\n\n\n

Why?<\/p>\n\n\n\n

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“Our greatest weakness lies in giving up<\/strong>. The most certain way to succeed is always to try just one more time. Failure at some point in your life is inevitable, but giving up is unforgivable.”<\/p>\n\n\n\n

Any amount of “success” I’ve had up to this point I attribute almost entirely to never fully giving up.<\/p>\n\n\n\n

I could have packed it in at any point during those first 18 months of my first ever niche site (and nearly did on more than one occasion).<\/p>\n\n\n\n

But the key word there is “nearly”.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Yes there was some skill.<\/p>\n\n\n\n

Yes there was some luck.<\/p>\n\n\n\n

But had I quit, no amount of skill or luck would have saved me.<\/p>\n\n\n\n

You hear stories like this all the time.<\/p>\n\n\n\n

My favorite is of Joanne Kathleen Rowling, better known as J.K. Rowling.<\/p>\n\n\n\n

J.K. Rowling was a jobless, single mother who was so poor that she couldn’t afford a computer.<\/p>\n\n\n\n

She wrote the first Harry Potter novel with pen and paper (skill), then eventually a typewriter.<\/p>\n\n\n\n

She sent that draft to 12 separate publishers.<\/p>\n\n\n\n

And all 12 turned her down.<\/p>\n\n\n\n

She was depressed, even suicidal at times.<\/p>\n\n\n\n

But she never fully gave up.<\/p>\n\n\n\n

“I was set free, because my greatest fear had already been realized, and I was still alive, and I still had a daughter whom I adored, and I had an old typewriter and a big idea. And so rock bottom became the solid foundation on which I rebuilt my life.”<\/p>\n\n\n\n

Eventually a publisher gave her a second chance because of an eight year old girl who absolutely fell in love with the book. That little girl happened to be the CEO\u2019s daughter! (luck)<\/p>\n\n\n\n

J.K. Rowlings books have gone on to sell more than 500 MILLION copies.<\/p>\n\n\n\n

She’s won countless awards and her books were eventually made into one of the most successful movie series ever.<\/p>\n\n\n\n

Today, J.K. Rowling is worth over a billion dollars.<\/p>\n\n\n\n

That’s billion, with a B.<\/p>\n\n\n\n

Your ability to continue, to persist, to never fully give up is likely the only thing standing between you and a win.<\/p>\n\n\n\n

And getting your first win is EVERYTHING.<\/p>\n\n\n\n

Because then you don’t need me, or anyone else to tell you “it’s possible”.<\/p>\n\n\n\n

You’ll know it’s possible, because you’ve done it.<\/p>\n\n\n\n

And that’ll be enough to sustain you until your next win.<\/p>\n\n\n\n

And then your next.<\/p>\n\n\n\n

I’m not suggesting you follow my approach of just 1 post every 2 weeks.<\/p>\n\n\n\n

If you can do more, do more.<\/p>\n\n\n\n

But DO IT! Do the work.<\/p>\n\n\n\n

Stop over thinking it. Stop talking about it.<\/p>\n\n\n\n

Just get started, and make a decision to never stop.<\/p>\n\n\n\n

You’ll have to make adjustments along the way. That’s OK.<\/p>\n\n\n\n

Make 2024 the year you look back on as the year that changed everything.<\/p>\n\n\n\n

Have a great weekend.<\/p>\n\n\n\n

-Mike<\/p>\n\n\n\n

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\"mike<\/figure><\/div>\n\n\n

Niche Twins newsletter sent weekly on Fridays at 8:30 AM ET<\/em><\/p>\n\n\n\n