{"id":4658,"date":"2022-08-02T22:28:22","date_gmt":"2022-08-02T22:28:22","guid":{"rendered":"https:\/\/nichetwins.com\/?p=4658"},"modified":"2022-11-03T18:41:54","modified_gmt":"2022-11-03T18:41:54","slug":"niche-site-project-2-month-9-update","status":"publish","type":"post","link":"https:\/\/nichetwins.com\/niche-site-project-2-month-9-update\/","title":{"rendered":"Niche Site Project #2 (Month 9 Update)"},"content":{"rendered":"\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-8685013c\">\n<div class=\"gb-grid-column gb-grid-column-6ae0cd2b\"><div class=\"gb-container gb-container-6ae0cd2b\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-8c750d69\"><div class=\"gb-container gb-container-8c750d69\"><div class=\"gb-inside-container\">\n<style>#kt-info-box_991d96-7b .kt-blocks-info-box-link-wrap{border-color:var(--accent);border-radius:30px;border-top-width:2px;border-right-width:2px;border-bottom-width:2px;border-left-width:2px;background:var(--base-2);max-width:1529px;padding-top:18px;padding-right:18px;padding-bottom:18px;padding-left:18px;margin-top:50px;}#kt-info-box_991d96-7b .kt-blocks-info-box-link-wrap:hover{border-color:var(--accent);background:var(--base-2);}#kt-info-box_991d96-7b .kadence-info-box-icon-container .kt-info-svg-icon, #kt-info-box_991d96-7b .kt-info-svg-icon-flip, #kt-info-box_991d96-7b .kt-blocks-info-box-number{font-size:50px;}#kt-info-box_991d96-7b .kt-blocks-info-box-media{color:var(--accent);background:#ffffff;border-color:#eeeeee;border-radius:200px;border-top-width:5px;border-right-width:5px;border-bottom-width:5px;border-left-width:5px;padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;}#kt-info-box_991d96-7b .kt-blocks-info-box-media-container{margin-top:-75px;margin-right:0px;margin-bottom:20px;margin-left:0px;}#kt-info-box_991d96-7b .kt-blocks-info-box-media .kadence-info-box-image-intrisic img{border-radius:200px;}#kt-info-box_991d96-7b .kt-blocks-info-box-link-wrap:hover .kt-blocks-info-box-media{color:#444444;background:#ffffff;border-color:#eeeeee;}#kt-info-box_991d96-7b .kt-infobox-textcontent h2.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}#kt-info-box_991d96-7b .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin:10px 0px 10px 0px;}<\/style>\n<div id=\"kt-info-box_991d96-7b\" class=\"wp-block-kadence-infobox\"><a class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-center\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div class=\"kadence-info-box-icon-inner-container\"><span style=\"display:block;justify-content:center;align-items:center\" class=\"kt-info-svg-icon kt-info-svg-icon-ic_graph\"><svg style=\"display:inline-block;vertical-align:middle\" viewBox=\"0 0 8 8\" height=\"50\" width=\"50\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\"><path d=\"M7.03 0l-3.03 3-1-1-3 3.03 1 1 2-2.03 1 1 4-4-.97-1zm-7.03 7v1h8v-1h-8z\"><\/path><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h2 class=\"kt-blocks-info-box-title\">July 2022 Highlights<\/h2><p class=\"kt-blocks-info-box-text\"><strong>New posts: <\/strong>10 <br\/><strong>Pageviews:<\/strong> 20,106 | -8.04%<br\/><strong>Earnings: <\/strong>$0.00<br\/><\/p><\/div><\/a><\/div>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-684098e4\"><div class=\"gb-container gb-container-684098e4\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-text-align-center has-global-color-9-background-color has-background wp-block-heading\">July 2022 Niche Site Summary<\/h2>\n\n\n\n<p>Post the May core update, July mirrored June activity fairly closely with a further 8% slide, for a total of 20,106 monthly pageviews.<\/p>\n\n\n\n<p><strong>To put it simply, July was an absolute snore fest for the site&#8230;UNTIL IT WASN&#8217;T.<\/strong><\/p>\n\n\n\n<p>As fate would have it, on the final day of the month, all traffic metrics for the site skyrocketed back to pre-update levels. I would go on to post the second highest Sunday (historically the site&#8217;s lowest traffic day of the week)  pageview count for my site all-time.<\/p>\n\n\n<div class=\"gb-container gb-container-00d6a31f\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-881350ac\">\n<div class=\"gb-grid-column gb-grid-column-1b2778ae\"><div class=\"gb-container gb-container-1b2778ae\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-6d7335c7\"><div class=\"gb-container gb-container-6d7335c7\"><div class=\"gb-inside-container\">\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Way too soon to say I\u2019m back, but I\u2019m about to post one of the highest Sunday traffic days EVER for my site.<br><br>After crushing me in the May Core Update, I woke up this morning and it was like Google had rediscovered my site again.<br><br>Check out these keyword stats\u2026 \ud83e\uddf5\ud83d\udc47 <a href=\"https:\/\/twitter.com\/hashtag\/SEO?src=hash&amp;ref_src=twsrc%5Etfw\">#SEO<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/blog?src=hash&amp;ref_src=twsrc%5Etfw\">#blog<\/a> <a href=\"https:\/\/t.co\/1Xne1Tufew\">pic.twitter.com\/1Xne1Tufew<\/a><\/p>&mdash; Keith (Niche Twins) \ud83d\udc68\u200d\ud83d\udcbb (@patientpublish) <a href=\"https:\/\/twitter.com\/patientpublish\/status\/1553871728371277825?ref_src=twsrc%5Etfw\">July 31, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-b4815aa4\"><div class=\"gb-container gb-container-b4815aa4\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<p>On Monday, August 1st, I saw a<strong> <\/strong>continuation of the reversal, posting nearly 2,100 pageviews while topping 30,000 daily impressions for the first time.  <\/p>\n\n\n\n<p><strong>It&#8217;s as if Google rediscovered my site all over again. <\/strong><\/p>\n\n\n\n<p>Check out this absurd spike over the past two days. Escalator up, elevator down&#8230;.elevator back up?<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"393\" src=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console-Recovery-Spike.png\" alt=\"\" class=\"wp-image-4704\" srcset=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console-Recovery-Spike.png 1024w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console-Recovery-Spike-300x115.png 300w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console-Recovery-Spike-768x295.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-9116aa5f\">\n<div class=\"gb-grid-column gb-grid-column-7d7d78c0\"><div class=\"gb-container gb-container-7d7d78c0\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-5984ff91\"><div class=\"gb-container gb-container-5984ff91\"><div class=\"gb-inside-container\">\n<script async data-uid=\"50567dce27\" src=\"https:\/\/exciting-speaker-7564.ck.page\/50567dce27\/index.js\" data-jetpack-boost=\"ignore\" data-no-defer=\"1\" nowprocket><\/script>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-ddb60def\"><div class=\"gb-container gb-container-ddb60def\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n\n\n<div style=\"height:42px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>Only time will tell if this reversal sticks and if it does, I will never know for certain why. <\/em><\/p>\n\n\n\n<p>Was it a specific <a href=\"https:\/\/nichetwins.com\/niche-site-project-2-month-8-update\/\" target=\"_blank\" rel=\"noreferrer noopener\">month 8<\/a> site-wide update I made? Maybe a combination of all them? Or, maybe it was the changes I adopted following Charles Floate&#8217;s observation that many of the affected sites he audited had non-contextual internal linking?<\/p>\n\n\n\n<p>I can&#8217;t be sure, but one thing I do know for certain is that the<strong> overall quality <\/strong>of my site objectively improved throughout this process.<\/p>\n\n\n\n<p>On a personal note, July was another busy month with the 4th, Mike&#8217;s and my birthday, my wife Chelsea&#8217;s birthday, and our first rejected offer on a house we LOVED. <\/p>\n\n\n\n<p>As a result, I once again <em>barely <\/em>squeezed out my monthly 10 post goal by publishing 2 posts that took me right up against 11:00pm on Sunday evening. In truth, my site&#8217;s resurgence gave me just the spark I needed. <\/p>\n\n\n\n<p><strong>I&#8217;m re-energized and excited to see what August brings&#8230;<\/strong><\/p>\n\n\n\n<div style=\"height:47px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-text-align-center has-global-color-9-background-color has-background wp-block-heading\">Traffic<\/h2>\n\n\n\n<p>From June (22,018) to July (20,106) the site had a <strong>8.04%<\/strong> decrease in pageviews.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Google Analytics &#8211; July 2022<\/strong><\/h3>\n\n\n\n<ul>\n<li><strong>Users<\/strong>: 16,045<\/li>\n\n\n\n<li><strong>Sessions<\/strong>: 18,382<\/li>\n\n\n\n<li><strong>Avg. Session Duration<\/strong>: 00:53<\/li>\n\n\n\n<li><strong>Pageviews<\/strong>: 20,106<\/li>\n\n\n\n<li><strong>Avg. Time on Page<\/strong>: 9:17<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"527\" src=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Analytics.png\" alt=\"\" class=\"wp-image-4661\" srcset=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Analytics.png 1024w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Analytics-300x154.png 300w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Analytics-768x395.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<hr class=\"wp-block-separator has-text-color has-global-color-8-color has-css-opacity has-global-color-8-background-color has-background is-style-default\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Google Search Console &#8211; July 2022<\/strong><\/h3>\n\n\n\n<ul>\n<li><strong>Total Clicks<\/strong>: 15,800<\/li>\n\n\n\n<li><strong>Total Impressions<\/strong>: 203,000<\/li>\n\n\n\n<li><strong>Avg. CTR<\/strong>: 7.8%<\/li>\n\n\n\n<li><strong>Average Position<\/strong>: 10<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"321\" src=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console.png\" alt=\"\" class=\"wp-image-4662\" srcset=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console.png 1024w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console-300x94.png 300w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-July-2022-Google-Search-Console-768x241.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<div style=\"height:47px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-text-align-center has-global-color-9-background-color has-background wp-block-heading\">Earnings<\/h2>\n\n\n\n<p>A lot can change in a month. <\/p>\n\n\n\n<p>In June, I was convinced a reversal would likely take through the end of the year to play out at best (if a reversal played out at all). Today, it seems there is a distinct possibility a reversal is playing out in real-time.<\/p>\n\n\n\n<p><strong>Either way, I&#8217;ve seen first hand what can happen to your site&#8217;s traffic overnight and I am feeling more and more like it may be time to start earning some money.<\/strong><\/p>\n\n\n\n<p>Additionally, with ad spend and RPMs typically peaking in Q4, it would be great to have some earnings data to determine which content verticals I should double down on.<\/p>\n\n\n\n<p>Likely more to come on this front shortly&#8230;<\/p>\n\n\n\n<h2 class=\"has-text-align-center has-global-color-9-background-color has-background wp-block-heading\">Historical Data<\/h2>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"422\" src=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-historical-data-table-Jul-2022.png\" alt=\"\" class=\"wp-image-4665\" srcset=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-historical-data-table-Jul-2022.png 568w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/08\/Keith-historical-data-table-Jul-2022-300x223.png 300w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/><\/figure><\/div>\n\n\n<div style=\"height:47px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-global-color-8-color has-css-opacity has-global-color-8-background-color has-background\"\/>\n\n\n\n<div style=\"height:43px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/05\/imageedit_1_3848352120-150x150.png\" alt=\"keith headshot\" class=\"wp-image-3866\" srcset=\"https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/05\/imageedit_1_3848352120-150x150.png 150w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/05\/imageedit_1_3848352120-300x300.png 300w, https:\/\/nichetwins.com\/wp-content\/uploads\/2022\/05\/imageedit_1_3848352120.png 426w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><em><em>Discipline = Freedom<\/em><\/em><br><em>Always Be Publishing #ABP!<\/em><\/p>\n\n\n\n<ul class=\"wp-block-social-links aligncenter is-style-default is-horizontal is-content-justification-center is-layout-flex wp-container-core-social-links-is-layout-1 wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-twitter  wp-block-social-link\"><a href=\"https:\/\/twitter.com\/patientpublish\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M22.23,5.924c-0.736,0.326-1.527,0.547-2.357,0.646c0.847-0.508,1.498-1.312,1.804-2.27 c-0.793,0.47-1.671,0.812-2.606,0.996C18.324,4.498,17.257,4,16.077,4c-2.266,0-4.103,1.837-4.103,4.103 c0,0.322,0.036,0.635,0.106,0.935C8.67,8.867,5.647,7.234,3.623,4.751C3.27,5.357,3.067,6.062,3.067,6.814 c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>July 2022 Niche Site Summary Post the May core update, July mirrored June activity fairly &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"Niche Site Project #2 (Month 9 Update)\" class=\"read-more button\" href=\"https:\/\/nichetwins.com\/niche-site-project-2-month-9-update\/#more-4658\" aria-label=\"Read more about Niche Site Project #2 (Month 9 Update)\">Read post<\/a><\/p>\n","protected":false},"author":4,"featured_media":4707,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Niche Site Project #2 (Month 9 Update) - Niche Twins<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nichetwins.com\/niche-site-project-2-month-9-update\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Niche Site Project #2 (Month 9 Update) - Niche Twins\" \/>\n<meta property=\"og:description\" content=\"July 2022 Niche Site Summary Post the May core update, July mirrored June activity fairly ... 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